Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFF2FB
RGB
239, 242, 251
HSL
225, 60%, 96%
HSB
225, 5%, 98%
CMYK
5, 4, 0, 2
LAB
95, 0, -5
LCH
95, 5, 272
OKLCH
0.96, 0.01, 271
XYZ
85, 89, 104
LUV
95, -2, -7
HWB
225, 94%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.