Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFF6F6
RGB
239, 246, 246
HSL
180, 28%, 95%
HSB
180, 3%, 96%
CMYK
3, 0, 0, 4
LAB
96, -2, -1
LCH
96, 3, 200
OKLCH
0.97, 0.01, 197
XYZ
85, 91, 100
LUV
96, -4, -1
HWB
180, 94%, 4%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.