Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFF6FC
RGB
239, 246, 252
HSL
208, 68%, 96%
HSB
208, 5%, 99%
CMYK
5, 2, 0, 1
LAB
96, -2, -4
LCH
96, 4, 247
OKLCH
0.97, 0.01, 244
XYZ
86, 91, 105
LUV
96, -4, -6
HWB
208, 94%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.