Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFF7FC
RGB
239, 247, 252
HSL
203, 68%, 96%
HSB
203, 5%, 99%
CMYK
5, 2, 0, 1
LAB
97, -2, -3
LCH
97, 4, 239
OKLCH
0.97, 0.01, 235
XYZ
86, 92, 105
LUV
97, -5, -5
HWB
203, 94%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.