Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFF8EC
RGB
239, 248, 236
HSL
105, 46%, 95%
HSB
105, 5%, 97%
CMYK
4, 0, 5, 3
LAB
97, -5, 5
LCH
97, 7, 135
OKLCH
0.97, 0.02, 138
XYZ
84, 92, 93
LUV
97, -4, 8
HWB
105, 93%, 3%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.