Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFF9ED
RGB
239, 249, 237
HSL
110, 50%, 95%
HSB
110, 5%, 98%
CMYK
4, 0, 5, 2
LAB
97, -5, 5
LCH
97, 7, 138
OKLCH
0.97, 0.02, 141
XYZ
85, 92, 93
LUV
97, -5, 8
HWB
110, 93%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.