Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFFCEF
RGB
239, 252, 239
HSL
120, 68%, 96%
HSB
120, 5%, 99%
CMYK
5, 0, 5, 1
LAB
98, -6, 5
LCH
98, 8, 143
OKLCH
0.98, 0.02, 145
XYZ
86, 94, 95
LUV
98, -7, 8
HWB
120, 94%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.