Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFFCFB
RGB
239, 252, 251
HSL
175, 68%, 96%
HSB
175, 5%, 99%
CMYK
5, 0, 0, 1
LAB
98, -5, -1
LCH
98, 5, 193
OKLCH
0.98, 0.01, 191
XYZ
88, 95, 105
LUV
98, -7, -1
HWB
175, 94%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.