Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F0CDCE
RGB
240, 205, 206
HSL
358, 54%, 87%
HSB
358, 15%, 94%
CMYK
0, 15, 14, 6
LAB
85, 13, 4
LCH
85, 14, 19
OKLCH
0.88, 0.04, 16
XYZ
69, 67, 68
LUV
85, 21, 4
HWB
358, 80%, 6%
Pantone
4995 C
Harmonies
Shades & tints
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