Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F0CECA
RGB
240, 206, 202
HSL
6, 56%, 87%
HSB
6, 16%, 94%
CMYK
0, 14, 16, 6
LAB
86, 12, 7
LCH
86, 14, 29
OKLCH
0.88, 0.04, 26
XYZ
69, 67, 65
LUV
86, 21, 7
HWB
6, 79%, 6%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named red on shades of red, or all families on colors.