Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F0CFD4
RGB
240, 207, 212
HSL
351, 52%, 88%
HSB
351, 14%, 94%
CMYK
0, 14, 12, 6
LAB
86, 13, 2
LCH
86, 13, 9
OKLCH
0.88, 0.04, 8
XYZ
70, 68, 72
LUV
86, 19, 0
HWB
351, 81%, 6%
Pantone
4995 C
Harmonies
Shades & tints
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