Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F0CFDA
RGB
240, 207, 218
HSL
340, 52%, 88%
HSB
340, 14%, 94%
CMYK
0, 14, 9, 6
LAB
86, 13, -1
LCH
86, 13, 356
OKLCH
0.89, 0.04, 356
XYZ
71, 68, 76
LUV
86, 19, -4
HWB
340, 81%, 6%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named red on shades of red, or all families on colors.