Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F0EEFA
RGB
240, 238, 250
HSL
250, 55%, 96%
HSB
250, 5%, 98%
CMYK
4, 5, 0, 2
LAB
95, 2, -6
LCH
95, 6, 293
OKLCH
0.95, 0.02, 294
XYZ
84, 87, 103
LUV
95, 0, -9
HWB
250, 93%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.