Psychology
Green is the most restful color for the eye — the lens focuses on it almost without effort. It conveys balance, growth, and safety in equal measure.
Meaning
Universal shorthand for nature, health, money, and permission ('go'). Saturated mid-greens read as fresh and youthful; deep forest greens read as luxurious and established.
Applications
Workhorse hue for finance, health, sustainability, and outdoor brands. Pair with cream, beige, or muted ochre for an organic feel.
Conversion
HEX
F0EFCE
RGB
240, 239, 206
HSL
58, 53%, 87%
HSB
58, 14%, 94%
CMYK
0, 0, 14, 6
LAB
94, -4, 16
LCH
94, 17, 103
OKLCH
0.94, 0.04, 106
XYZ
78, 85, 71
LUV
94, 2, 25
HWB
58, 81%, 6%
Pantone
365 C
Harmonies
Shades & tints
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