Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F0EFF7
RGB
240, 239, 247
HSL
248, 33%, 95%
HSB
248, 3%, 97%
CMYK
3, 3, 0, 3
LAB
95, 1, -4
LCH
95, 4, 291
OKLCH
0.96, 0.01, 292
XYZ
84, 87, 100
LUV
95, 0, -6
HWB
248, 94%, 3%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.