Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F0F3EF
RGB
240, 243, 239
HSL
105, 14%, 95%
HSB
105, 2%, 95%
CMYK
1, 0, 2, 5
LAB
96, -2, 2
LCH
96, 2, 135
OKLCH
0.96, 0.01, 138
XYZ
84, 89, 94
LUV
96, -1, 3
HWB
105, 94%, 5%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.