Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F0F5F7
RGB
240, 245, 247
HSL
197, 30%, 95%
HSB
197, 3%, 97%
CMYK
3, 1, 0, 3
LAB
96, -1, -2
LCH
96, 2, 227
OKLCH
0.97, 0.01, 223
XYZ
85, 91, 101
LUV
96, -3, -2
HWB
197, 94%, 3%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.