Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F2D1CC
RGB
242, 209, 204
HSL
8, 59%, 87%
HSB
8, 16%, 95%
CMYK
0, 14, 16, 5
LAB
87, 11, 7
LCH
87, 13, 32
OKLCH
0.89, 0.04, 28
XYZ
70, 69, 67
LUV
87, 20, 8
HWB
8, 80%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.