Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F2D8DD
RGB
242, 216, 221
HSL
348, 50%, 90%
HSB
348, 11%, 95%
CMYK
0, 11, 9, 5
LAB
89, 10, 1
LCH
89, 10, 6
OKLCH
0.90, 0.03, 5
XYZ
74, 73, 79
LUV
89, 15, -1
HWB
348, 85%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.