Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F2D9EB
RGB
242, 217, 235
HSL
317, 49%, 90%
HSB
317, 10%, 95%
CMYK
0, 10, 3, 5
LAB
89, 11, -6
LCH
89, 12, 334
OKLCH
0.91, 0.04, 336
XYZ
76, 75, 89
LUV
89, 13, -11
HWB
317, 85%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.