Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F2E0CA
RGB
242, 224, 202
HSL
33, 61%, 87%
HSB
33, 17%, 95%
CMYK
0, 7, 17, 5
LAB
90, 4, 13
LCH
90, 14, 74
OKLCH
0.92, 0.04, 73
XYZ
74, 76, 67
LUV
90, 12, 19
HWB
33, 79%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.