Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F2E7DA
RGB
242, 231, 218
HSL
33, 48%, 90%
HSB
33, 10%, 95%
CMYK
0, 5, 10, 5
LAB
92, 2, 8
LCH
92, 8, 74
OKLCH
0.93, 0.02, 72
XYZ
78, 81, 78
LUV
92, 7, 11
HWB
33, 85%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.