Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F2E7EB
RGB
242, 231, 235
HSL
338, 30%, 93%
HSB
338, 5%, 95%
CMYK
0, 5, 3, 5
LAB
93, 4, -1
LCH
93, 4, 353
OKLCH
0.94, 0.01, 353
XYZ
80, 82, 90
LUV
93, 6, -2
HWB
338, 91%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.