Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F2F0EE
RGB
242, 240, 238
HSL
30, 13%, 94%
HSB
30, 2%, 95%
CMYK
0, 1, 2, 5
LAB
95, 0, 1
LCH
95, 1, 70
OKLCH
0.96, 0.00, 68
XYZ
83, 87, 93
LUV
95, 1, 2
HWB
30, 93%, 5%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.