Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3DBEA
RGB
243, 219, 234
HSL
323, 50%, 91%
HSB
323, 10%, 95%
CMYK
0, 10, 4, 5
LAB
90, 10, -4
LCH
90, 11, 338
OKLCH
0.92, 0.03, 340
XYZ
77, 76, 88
LUV
90, 13, -9
HWB
323, 86%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.