Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3DCE4
RGB
243, 220, 228
HSL
339, 49%, 91%
HSB
339, 9%, 95%
CMYK
0, 9, 6, 5
LAB
90, 9, -1
LCH
90, 9, 354
OKLCH
0.92, 0.03, 355
XYZ
77, 76, 84
LUV
90, 13, -3
HWB
339, 86%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.