Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3DDEF
RGB
243, 221, 239
HSL
311, 48%, 91%
HSB
311, 9%, 95%
CMYK
0, 9, 2, 5
LAB
90, 10, -6
LCH
90, 12, 330
OKLCH
0.92, 0.03, 332
XYZ
78, 77, 92
LUV
90, 11, -11
HWB
311, 87%, 5%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.