Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3DFE7
RGB
243, 223, 231
HSL
336, 45%, 91%
HSB
336, 8%, 95%
CMYK
0, 8, 5, 5
LAB
91, 8, -1
LCH
91, 8, 351
OKLCH
0.92, 0.02, 351
XYZ
78, 78, 86
LUV
91, 11, -4
HWB
336, 87%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.