Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3DFEA
RGB
243, 223, 234
HSL
327, 45%, 91%
HSB
327, 8%, 95%
CMYK
0, 8, 4, 5
LAB
91, 8, -3
LCH
91, 9, 342
OKLCH
0.92, 0.03, 343
XYZ
78, 78, 89
LUV
91, 11, -6
HWB
327, 87%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.