Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3E7EA
RGB
243, 231, 234
HSL
345, 33%, 93%
HSB
345, 5%, 95%
CMYK
0, 5, 4, 5
LAB
93, 5, 0
LCH
93, 5, 1
OKLCH
0.94, 0.01, 0
XYZ
80, 82, 89
LUV
93, 7, -1
HWB
345, 91%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.