Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3EEEA
RGB
243, 238, 234
HSL
27, 27%, 94%
HSB
27, 4%, 95%
CMYK
0, 2, 4, 5
LAB
94, 1, 3
LCH
94, 3, 65
OKLCH
0.95, 0.01, 61
XYZ
82, 86, 90
LUV
94, 3, 4
HWB
27, 92%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.