Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3EEEC
RGB
243, 238, 236
HSL
17, 23%, 94%
HSB
17, 3%, 95%
CMYK
0, 2, 3, 5
LAB
94, 1, 2
LCH
94, 2, 47
OKLCH
0.95, 0.01, 43
XYZ
83, 86, 92
LUV
94, 3, 2
HWB
17, 93%, 5%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.