Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3F2F1
RGB
243, 242, 241
HSL
30, 8%, 95%
HSB
30, 1%, 95%
CMYK
0, 0, 1, 5
LAB
96, 0, 1
LCH
96, 1, 71
OKLCH
0.96, 0.00, 68
XYZ
85, 89, 96
LUV
96, 1, 1
HWB
30, 95%, 5%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.