Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3F6F4
RGB
243, 246, 244
HSL
140, 14%, 96%
HSB
140, 1%, 96%
CMYK
1, 0, 1, 4
LAB
97, -1, 1
LCH
97, 1, 155
OKLCH
0.97, 0.00, 157
XYZ
86, 91, 99
LUV
97, -2, 1
HWB
140, 95%, 4%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.