Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3FCEF
RGB
243, 252, 239
HSL
102, 68%, 96%
HSB
102, 5%, 99%
CMYK
4, 0, 5, 1
LAB
98, -5, 5
LCH
98, 7, 133
OKLCH
0.98, 0.02, 136
XYZ
87, 95, 95
LUV
98, -4, 9
HWB
102, 94%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.