Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3FCFC
RGB
243, 252, 252
HSL
180, 60%, 97%
HSB
180, 4%, 99%
CMYK
4, 0, 0, 1
LAB
98, -3, -1
LCH
98, 3, 199
OKLCH
0.98, 0.01, 197
XYZ
89, 96, 106
LUV
98, -5, -1
HWB
180, 95%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.