Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F3FEFC
RGB
243, 254, 252
HSL
169, 85%, 97%
HSB
169, 4%, 100%
CMYK
4, 0, 1, 0
LAB
99, -4, 0
LCH
99, 4, 185
OKLCH
0.99, 0.01, 184
XYZ
90, 97, 106
LUV
99, -6, 0
HWB
169, 95%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.