Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4DADE
RGB
244, 218, 222
HSL
351, 54%, 91%
HSB
351, 11%, 96%
CMYK
0, 11, 9, 4
LAB
89, 10, 1
LCH
89, 10, 9
OKLCH
0.91, 0.03, 7
XYZ
76, 75, 80
LUV
89, 15, 0
HWB
351, 85%, 4%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.