Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4DBC8
RGB
244, 219, 200
HSL
26, 67%, 87%
HSB
26, 18%, 96%
CMYK
0, 10, 18, 4
LAB
89, 7, 13
LCH
89, 14, 62
OKLCH
0.91, 0.04, 60
XYZ
73, 74, 65
LUV
89, 16, 17
HWB
26, 78%, 4%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.