Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4E2D5
RGB
244, 226, 213
HSL
25, 58%, 90%
HSB
25, 13%, 96%
CMYK
0, 7, 13, 4
LAB
91, 5, 9
LCH
91, 10, 61
OKLCH
0.92, 0.03, 58
XYZ
77, 78, 74
LUV
91, 11, 12
HWB
25, 84%, 4%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.