Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4E3EA
RGB
244, 227, 234
HSL
335, 44%, 92%
HSB
335, 7%, 96%
CMYK
0, 7, 4, 4
LAB
92, 7, -1
LCH
92, 7, 350
OKLCH
0.93, 0.02, 351
XYZ
80, 80, 89
LUV
92, 9, -3
HWB
335, 89%, 4%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.