Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4E9CD
RGB
244, 233, 205
HSL
43, 64%, 88%
HSB
43, 16%, 96%
CMYK
0, 5, 16, 4
LAB
93, 1, 15
LCH
93, 15, 88
OKLCH
0.94, 0.04, 89
XYZ
77, 82, 69
LUV
93, 8, 22
HWB
43, 80%, 4%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.