Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4EAE8
RGB
244, 234, 232
HSL
10, 35%, 93%
HSB
10, 5%, 96%
CMYK
0, 4, 5, 4
LAB
93, 3, 2
LCH
93, 4, 35
OKLCH
0.94, 0.01, 31
XYZ
81, 84, 88
LUV
93, 6, 3
HWB
10, 91%, 4%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.