Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4EFD7
RGB
244, 239, 215
HSL
50, 57%, 90%
HSB
50, 12%, 96%
CMYK
0, 2, 12, 4
LAB
94, -1, 12
LCH
94, 12, 96
OKLCH
0.95, 0.03, 97
XYZ
80, 86, 77
LUV
94, 4, 19
HWB
50, 84%, 4%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.