Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4EFE6
RGB
244, 239, 230
HSL
39, 39%, 93%
HSB
39, 6%, 96%
CMYK
0, 2, 6, 4
LAB
95, 1, 5
LCH
95, 5, 83
OKLCH
0.95, 0.01, 82
XYZ
82, 87, 87
LUV
95, 3, 7
HWB
39, 90%, 4%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.