Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4F6F2
RGB
244, 246, 242
HSL
90, 18%, 96%
HSB
90, 2%, 96%
CMYK
1, 0, 2, 4
LAB
97, -1, 2
LCH
97, 2, 126
OKLCH
0.97, 0.01, 129
XYZ
86, 92, 97
LUV
97, -1, 3
HWB
90, 95%, 4%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.