Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4F6FA
RGB
244, 246, 250
HSL
220, 37%, 97%
HSB
220, 2%, 98%
CMYK
2, 2, 0, 2
LAB
97, 0, -2
LCH
97, 2, 266
OKLCH
0.97, 0.01, 265
XYZ
88, 92, 104
LUV
97, -1, -3
HWB
220, 96%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.