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Ivory

#F4F8ED

A light, muted ivory — sophisticated balance of hue and saturation that conveys composure and subtle refinement, well-suited to modern, minimalist design.

Psychology

White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.

Meaning

Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.

Applications

The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.

Conversion

HEX
F4F8ED
RGB
244, 248, 237
HSL
82, 44%, 95%
HSB
82, 4%, 97%
CMYK
2, 0, 4, 3
LAB
97, -3, 5
LCH
97, 6, 120
OKLCH
0.97, 0.02, 123
XYZ
86, 92, 93
LUV
97, -2, 8
HWB
82, 93%, 3%
Pantone
White

Harmonies

Analogous
Complementary
Split Complementary
Triadic
Tetradic
Square

Shades & tints

Similar named colors

Browse every named white on shades of white, or all families on colors.