Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4FCE5
RGB
244, 252, 229
HSL
81, 79%, 94%
HSB
81, 9%, 99%
CMYK
3, 0, 9, 1
LAB
98, -6, 10
LCH
98, 12, 119
OKLCH
0.98, 0.03, 123
XYZ
86, 95, 88
LUV
98, -3, 16
HWB
81, 90%, 1%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.