Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
F4FDEF
RGB
244, 253, 239
HSL
99, 78%, 96%
HSB
99, 6%, 99%
CMYK
4, 0, 6, 1
LAB
98, -5, 6
LCH
98, 7, 131
OKLCH
0.98, 0.02, 134
XYZ
88, 96, 95
LUV
98, -4, 10
HWB
99, 94%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.